Google Vs Yahoo - Who’s Greener?

Google Vs Yahoo - Who’s Greener?

Silicon Valley is known for both innovation and hype. Recently, this pool of innovation has extended beyond bandwidth to the protection the environment. Google and Yahoo, the search engine giants, are both headquartered in the Valley and have been making headlines by greening their offices, reducing energy consumption, and carbon trading. The PR motivations are obvious, but are the green benefits really there? To set apart the hype from reality, we have analyzed the green value of both Google and Yahoo’s headquarter facilities.

We looked at the ecological services provided by green landscape features such as trees and open space (i.e. grass). Grass and trees are pervious surfaces, meaning they allow water to permeate into the ground. Roofs, sidewalks, patios, and asphalt parking lots are examples of impervious surfaces, where rainwater drains into the public storm drains. Heavy metals, oil, and other pollutants are carried off parking lots in rainwater, which often lead directly to open water habitats, where fish, birds, and reptiles live.

In terms of ecological services, trees and grass have been proven to:

1.      Remove and store carbon from the atmosphere,

2.      Remove certain airborne pollutants,

3.      Permits rainwater to seep into the ground as opposed to draining into the stormdrains, and

4.      Remove certain waterborne pollutants.

Here is a look at how green Google and Yahoo really are and how the measure up against each other.

Google Green Report
Google’s headquarters, the Googleplex, covers 44 acres, nearly 50% of which is grass or tree canopy. This is an impressive paved to open space ratio. The grass and trees on the Googleplex remove roughly 2 tons of carbon from the atmosphere per year, or 0.04 tons per year per acre. In addition, 530 lbs. of air pollution are removed per year (e.g., ozone, carbon monoxide, nitrogen dioxide, sulfur dioxide, and particulate matter), or 12 lbs. per year per acre. It was assumed that the parking lot of the Googleplex is asphalt, and not a type of porous pavement, so the cost of managing rainfall runoff from the Googleplex is $4,474 per year, or $103 per year per acre. The abundance of grass and tree canopy on the Googleplex go a long way to offset the water quality impacts of the paved surfaces (mainly the parking lot). On average, the grass and trees reduce water pollution by 6%, as opposed to the entire property being paved.

Yahoo Green Report
The Yahoo headquarters, Yahooplex, covers 28 acres, a third of which is grass or tree canopy. This is a classic ratio of paved to open space for large office complexes in California. So far, par for the course. The Yahooplex removes 0.36 tons of carbon from the atmosphere per year, or 0.01 tons per year per acre. 114 lbs. of air pollutants are removed per year, or 4 lbs. per year per acre. In terms of rainfall, the cost associated with runoff is $9,219 per year, or $331 per year per acre. The grass and tree canopy help offset the paved areas with a 2.3% reduction in water pollution as opposed to the entire property being paved.

The final green analysis?

Google kicks Yahoo’s butt, largely due to the forethought, or luxury, of the Googleplex having 50% of its property surface providing green services. The good news for both Google and Yahoo is that over time, as trees grow, so will the tree’s canopy and mass, thus storing more carbon and removing more air pollutants.

Green next steps for both Google and Yahoo is to:
 

1. Install porous parking surfaces, allowing up to 80% of rainwater to seep into the ground,
2. Install green roofs, absorbing rainwater while reducing cooling costs and energy consumption, and
3. Planting larger trees on the south and west sides of the buildings to reduce cooling costs and energy consumption.

While we crunched the hard numbers to settle the Google vs. Yahoo green debate, this report illuminates the great opportunity that awaits these two Silicon Valley giants to harness the ecological services of green surfaces.

Chris Erichsen is a GIS Mapping consultant with the Erichsen Group, GIS and Mapping in northern California. He has over 10 yrs of GIS experience and helps many industries around the world apply GIS mapping technology. Learn more examples of GIS mapping capabilities.

science-news,callin,opinion of Invasion Earth

Believe Me The Honey Bee Crisis is Bad!

Believe Me The Honey Bee Crisis is Bad!

“My Oh My” this is getting serious. What is happening to our honey bees? We have been starting to see the actual effects of the honey bee decline after placing our last order for bulk beeswax. As a manufacturer of natural beeswax lip balms and candles we have always been getting our beeswax here in our home state of Florida and last month was the first time we had to order from outside the sunshine state. Is this due to the rapid decline in honey bees or are we just worrying too much? Well facts are facts and we have some serious problems with the honey bee decline. Why are the bee colonies down as much as 60% we ask? Well it does seem that bees and humans may have something in common. Nutrition is as vital to us as it may be to the honey bees and it is possible that the bees are undernourished which may be the cause of the problem. Many states are seeing less dense bee hives and this may be contributed to the lack of nutrition the bees are getting.

Another possible cause of the honey bee crisis may be the pesticides that are being used. Many hives die as a result of “pesticide poisoning”. There are literally billions of honey bees dying prematurely and the source must be found before this world suffers severely. The honey bee only has a six week life cycle in the summer, three weeks inside the hive and three weeks outside, but many are not even making it to the fourth week.

So yet another possible source of this dilemma is the huge rise in cell phone stations and also cell phone use. Some are claiming the huge growth of clogged air waves with cellular waves may be disturbing the bees and causing the early deaths. Stephen C. Sharp who has been studying this problem for many weeks while not a scientist gives no personal merit to this cause. He states “Cellular phones have been around for long enough to see a potential problem with the bees. This problem came like a train wreck. I think there would have been many initial signs if the cellular wavebands were the source of the bee problem.”.

Other topics that have been thrown around as to the potential source of the bee crisis has been a virus or possibly mites that have worked their way into the bee colonies. Whatever the cause it must be isolated and controlled. Bottom line is if the bees all die maybe we will too! Bees are the only source to carry pollen of various fruits and nuts. Many plants do not reap the benefits of wind travel for pollination therefore if the bees vanish so does much of our food supply. We would begin to see a decline in new plants, brush, flowers, crops, and more. The honey bee gets food such as nectar and pollen from flowers and in turn pollinates the flower which allows the plant to reproduce. No bees, no reproduction!

Sincerely,

Stephen C. Sharp

Port Orange, Florida

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Historical Conservation Efforts

Historical Conservation Efforts

How often have we come across lovely historical sites suffering from neglect and misuse? Every country needs to take good care of its historic places. Because things like malls, stadiums and highways can be built again. But a historic place which is neglected and misused will lose its glory and slowly disintegrate into zilch. And no amount of action plan or noble intentions can ever bring a historic place back to its former glory when it has been totally neglected and abused by us. The oldest of historic sites can be preserved for the future generations if we have a proper plan for their conservation.

Conversation of historic places requires a systematic approach. If the historic site is conserved with the help of a proper plan, it will show amazing results. While chalking out a plan for the conservation of historic sites, it’s very important to keep the costs under control. If the costs go up to an unwanted level, it will draw criticism from the general public and act like a death sentence for the conservation of other similar projects in the future.

The first thing which should be done by the restoration experts is to check the age of the historic site. This can be easily achieved by conducting a series of scientific tests. It can also be done if there are public or archaeological records of the site. Once we know the actual age of the historic site, we get to know the actual worth of the site - this doesn’t mean that if a site is not very ancient - it’s not worth taking care of.

Also check the sturdiness of the materials which have been used on the historic site. This will need a proper list of all the materials used on all the structures found on the site. Factors such as the effect of temperature, humidity, weathering, fire, air pollution, storms and flood on the material found on the site needs to be studied in detail, so that best possible plan to prevent further degradation of the site can be prepared.

Don’t forget to note the architectural design of any structures present on the site. This is needed to take help of conservation experts according to the style they specialize in. Taking the help of the best of experts who are not competent in the architectural design displayed at the historic site would create a major problem for your conservation project.

Your team of conservation experts also need to keep a track of all the past repairs and changes made on the historic site. The problems faced by the previous restoration team while restoring or repairing the historic site too needs to be researched and noted down. Always remember materials like wood and leather rot quite easily, on the other hand stone articles and pottery items always manage to survive better. Once you have finished your complete study of the historic site, you can then do the restoration part of the site step by step in a phased manner till it is complete. You might even have to restrict the number of visitors, once it has been restored, as although the site has got its former glory, it might not be in a state that it can be exposed to an endless number of people everyday.

For more information on the historical sites of the world, visit Matt’s website about world historical sites, especially his favorite place, tikal.

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Green Computing

Green Computing

Green and Clean Computing

Little thought may be given to the energy consumption of computers, but as more and more computers are purchased each year, it is not just the number of computers that forces increased energy consumption but the way in which computers are being used that adds to the building energy burden. Research has shown that most computer desktops are not being used a great deal of the time they are running and are left on for long periods of time. As with other forms of energy consumption, electricity is wasted when it is not being used and this burns fossil fuels that emit carbon dioxide into the air and cause smog, acid rain and other detrimental environmental side effects.

The typical desktop computer consists of a system unit which houses the central processing unit (CPU), a monitor and a printer. The CPU may require 100 watts of electrical power; the monitor, which may be 15 to 17 inches, may require another 50-100 watts; a laser printer can use as much as 100 watts or more while ink printers use as little as 12 watts while printing. The cost for operating a 200 watt system all day and night, everyday, would be $125 annually, while the cost of operation for normal business hours of 40 hours per week would range around $30 annually. Considering the tremendous benefits derived from using computers, this figure may not appear extensive, but when multiplied by the many computers used on a daily basis in this country, the total grows phenomenally.

There are many ways to reduce personal computer energy consumption. Computers, printers and monitors can be turned off when not in use. Many years ago, it was considered harmful to the computer if it were turned on and off periodically during the course of a day. However, the internal circuitry of personal computers is designed to be protected from power damages that might result from on and off switching. Doing so will not substantially affect the computer’s useful life.

The use of screen savers wastes energy and should not be used. They go back to the days when, if not used, images would be ingrained on screens if they remained on too long, but updates in technology have long made the use of screen savers unnecessary.

The United States Environmental Protection Agency has also developed technology for computers and monitors that can be programmed to automatically power down to a lower power state when not in use. This “sleep mode” can reduce energy consumption by 60% to 70% and these “Energy Star” computers serve to gain efficiency without any loss in computing performance.

Green computing extends beyond the personal computer to the use of related devices and materials. For example, paper waste can be reduced by printing as little as possible and only when necessary, recycling waster paper, using electronic mail instead of faxing to eliminate the need to produce a hard copy, and trying to print on both sides of the page when possible. In addition, printer and toner cartridges can be recycled. Although this is a practice that has been discouraged in the past by printer and toner cartridge manufacturers, such recycled cartridges save resources and reduce pollution and solid waste. Disposing of electronics as well can be done through recycling agencies to reduce waste and provide for recycling of functional equipment.

Finally, green computing also means not buying new equipment unless there is a real need for it. Close investigations can be made regarding upgrading hardware or software before purchasing a new computer. However, if the determination is made that a new computer system should be purchased, there are “Energy Star” computers, monitors and printers on the market. In addition, ink jet printers use 80% to 90% less energy than laser printers and soon, even “Green Computers” will reach the marketplace for sale.

Visit http://www.OCRuggedLaptops.com for more information about the rugged laptop industry.

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Goes to the Animals: Vibration and Noise Control

Goes to the Animals: Vibration and Noise Control

Noise and vibration control is an issue that is much more common than one might originally think. In fact, it can creep up in the most unlikely of places. A good case in point is animal lab environments. Indeed, ALN Magazine recently ran an article titled “Noise & Vibration Considerations for the Animal Lab Environment.” Therein, the publication pointed out, “In the lab animal facility setting, noise, sound, and vibration affect the life cycle, interaction, and behavior of animals.” However, because “the impact of noise, sound, and vibration is a largely undocumented factor in the research,” it’s an often overlooked issue.

“If the sound pressure levels get too high,” the article continues, “there is a negative impact on animals and structures.” Vibration control, however, is just as important to these animals as noise control in that it “is a driving force behind radiated sound.”

Obviously, exposure to noise and vibration can be detrimental to an animal’s hearing, but the risks don’t stop there. “Sound and vibration can [also] have a physical impact on animals.” Even more startling, “Smaller animals are more susceptible to the affects of sound and vibration over time and will adapt or adjust accordingly. In some cases, mutations may result from exposure to undesirable conditions.”

How can animal laboratories mitigate these problems? The magazine notes, “The designers can control items that are constant disturbances that may greatly impact the animal community. Items within the designer’s control include ventilation system design, machinery vibration isolation, wall construction, lighting selection, and computer terminal placement.”

During the design process, animal labs may want to consult with a producer of custom-molded rubber and rubber-to-metal bonded parts for noise and vibration control. A world leader in the creation of rubber molding and rubber-to-metal bonded parts can help to create an environment that is not only safe for the animals being kept there but is also conducive to a healthy work environment for the people who are employed there.

The Vibro-Insulator line of isolators and mounts, in particular, aid in the control of noise, vibration, and shock. Selecting the right type of mount for an individual animal lab’s specific applications can prove tricky, however. That’s why consultation with an expert with reputable qualifications in rubber molding and rubber-to-metal bonding can be very beneficial.

Of course, once professional advice has been obtained, browsing the Vibro-Insulator catalog allows animal labs easy navigation so they can select the correct mount for their application. Rubber Vibro-Insulators come in a variety of styles and sizes to handle most vibration isolation problems. Most of the mount styles are designed to be used in either the compression or shear direction.
Selection of the proper Vibro-Insulator for a specific application boils down to a multi-step mathematical function that an expert can calculate for the lab or into which the lab’s design team can plug the following information:

1. The maximum load that must be supported.
2. The number of mounts supporting the load.
3. The frequency of the disturbing vibration.
4. Any restrictions on the size or style of the mount based on space limitations or assembly considerations.

Carmen Fontana is a Web Services Manager for Western Reserve Internet Services. Karman Rubber is a world leader in vibration control.

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Journalism Development

Journalism Development

The impression created by the media over years has been held with mixed feelings. Whereas some media corporate world are known to have positively helped transform societies politically, economically, culturally and technologically; some other have only torn the world apart through negative reporting that supports aggressive confrontation, glorifying terror activities to make eye-catching headlines with selfishly money motive.

Similarly, the aggressive, corrupt and oppressive groups and individuals (religiously, politically or economically) have been glorified in the way that sustains situation that steadily extinct some societies.

Their content hardly provided or suggested solutions to alarm-triggering headlines. And much of the media activities have lacked an element of social responsibility that is tangible to give a voice to the voiceless and direct transformative opportunities to the poor, disabled and other disadvantaged groups

Journaling is a key communication tool. All organisms by nature communicate either verbally or non-verbally, yet attempting to make sense of whatever cues that are exchanged or evaluated.

True, we tend to be evaluative of one another whilst trying to figure out what intentions the other party could have towards you. The aim can be to help measure up the relationship that possibly could be developed, whether health or not.

Of course, in certain encounters some people could be threatened, suspicious, lack confidence, defensively withdraw or get on well in a healthy and rewarding relationship. This, indeed, is how communities can influence attitudes and behavior towards one another. That way, we could manage, control and direct directs and behavior. What a powerful tool a pen can be!

But success through journaling it self needs a period of training and practical experience, such that we can communicate to effectively make or unmake relationships or evolve life through the aspects of observing, reading and listening to words and actions of others and things.

The primary motivators to writing is the element of having an opinion yet unique. As part of research steps, one would be required to publish a final report or summarized article from the investigations, results and analyses carried out. Other researchers or students would want to review literature about statements pending investigation. From their successes, investigators either get awards or promotion.

Through practical experience, some people make careers out of their abilities and skills to communicate effectively as writers, as advertising agents, as interpreters and, as counselors or therapists.

Secondary employment too could be provided by journalism like driving, distribution, sale or retailing, legal advising et cetera. Eventually, those associated to it could become social icons or global media giants.

On the other hand, journaling could have important health benefits as stress reliever. By writing about one’s traumatic experience, sufferer could drop so much mental toxins off him or her.

And, at the same time it would help improve on analytical and problem-solving skills crucial in successful dealing with the ever emerging challenges encountered in day-to-day life.

From the natural or ecological sense, journaling or communication significantly help to connect different elements of the eco-system -through the principles of interconnectivity and interdependence.

And through media, we can help improve the dangerous global situations as nuclear conflicts, to make the world a better place for everyone to live in. But this would only be so if we formed a common objective in solidarity to it (non-violence) under the principle of conscious non-violence through tolerance and respect for divergent views.

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Water’s Role in Global Warming

Water’s Role in Global Warming

Last week, we introduced you to the Resource Matrix, which is everywhere, it is all around us. It is the world that has been pulled over your eyes to blind you from the truth.

We showed you how economics leads to people maximizing their benefits in “win-lose” propositions: you want diamonds and gold for nothing and they want to give you useless junk for a king’s ransom. And how we’ve been hypnotized in believing what they want is also what we want.

But the scales have been falling from our eyes, we’re beginning to see the truth, and the power has been shifting away from the “I want your goodies for nothing” crowd:

• Do-gooders have increased our awareness and worked to change deals from “win-lose” to “win-win”
• There is no “free lunch:” finite energy resources will run out; actions have consequences, and the consequences of our actions are already visible, rather scary, and quite irreversible; and that the “I want your goodies for nothing” crowd hasn’t been telling the truth

We now realize we’re all in this together: we have greater awareness of our actions and the desire to change, and have ways to change.

Hallelujah and Praise the Collective!

Today, we introduce the resource called water, its parallels with fossil fuels, and its role in global warming.

None of this is to dismiss or diminish the contribution of fossil fuels in global warming. Hey, just like the Special Olympics, if you participate, you get a medal. We just think that gold-medal winner Fossil Fuels has stolen the spotlight, letting silver-medalist Water Use keep us hypnotized in believing that water is a free lunch, and that nature will clear up polluted waters while getting away with breaking the rules.

Water, water, everywhere,
not a drop to drink.

According to our friends at How Stuff Works, who I wrote about sarcastically for their oxymoronic clean coal article in discussing how true public relations stuff really works, gives us this data:

• 98% of the planet’s water is in the oceans. It’s salt water - we can’t drink it or irrigate our crops with it.
• 2% is usable. Of that 2%:
  • 80% is locked up in polar ice caps and glaciers
  • 18% is underground in aquifers and wells
  • 1.8% is in lakes and rivers
  • 0.2% is elsewhere: either floating in the air as clouds and water vapor, locked up in plants and animals (and your body), and in foods and beverages.

Okay, so 20% of the usable water (only 0.4% of all water on Earth) is accessible, right?

Well . . . no. Many of the aquifers, wells, lakes, and rivers have been sucked dry like a once-juicy fly carcass in a spider’s web. (The 18% and 1.8% you see above is like the money in the Social Security Fund: there actually is nothing there.)

And many of those water sources that do still have a drop to drink are worse than the ocean’s salt water. Drink salt water and you’ll need to yawn into a bucket. Drink this water and you’ll kick the bucket.

And I know you aren’t asking this burning question:

“So . . . global warming to release fresh water from ice caps and glaciers is a good thing, no?”

Percentage this, percentage that.
Talk my language, will you?

I know I’m pulling the disgusting old government trick: drowning you in an ocean of water statistics.

So let’s make it plain and simple:

You bring in $10,000 a month. You’re also living high on the hog and doing your personal best to outshine every bling-bling Hip Hopster Musical Artist in materially conspicuous consumption:

• $9800 goes to the McMansion mortgage and gold-plated Rolls Royce lease
• $160.00 goes to investments in clothing and accessories
• $0.40 has been lost in the sofa cushions
• $39.60 a month is for everything else: food, phone and electric bills, income taxes, and all the other non-essentials: Don’t spend it all in one place!

Aquifers and wells and lakes and rivers:
Dry or polluted, oh my!

Fred Pearce, author of When the Rivers Run Dry, helps us quickly understand it:

We can all save water in the home. But as laudable as it is to take a shower rather than a bath and turn off the faucet while brushing our teeth, we shouldn’t get hold of the idea that regular domestic water use is what is really emptying the world’s rivers. Manufacturing goods … consumes a certain amount, but that’s not the real story either. It is only when we add in the water needed to grow what we eat and drink that the numbers really begin to soar. (emphasis mine.) (Fred Pearce, When the Rivers Run Dry, Boston: Beacon Press, 2006. p 3)

Here are a few numbers he gives:

• to grow a pound of rice: 250 to 650 gallons of water
• to grow a pound of wheat: 130 gallons
• to produce a quart of milk: 500 to 1000 gallons
• to produce a pound of cheese: 650 gallons
• to produce a 1/4 pound of burger: 3000 gallons

He kindly puts water use into perspective in annual terms:

• 1 ton (265 gallons) for drinking
• 50 to 100 tons (13,250 to 26,500 gallons) around the house
• 1500 to 2000 tons (397,500 to 530,000 gallons) for food and clothing

—————————————–

sidebar:
How Many Gallons to Produce One Pound of Beef?
Lies, damned lies, and statistics

US Beef industry’s Cattlemen’s Association: 441 gallons
Fred Pearce: 12,000 gallons
Water Footprint Network: 1854 gallons (calculations: 15500 litres of water per kg; 4079 gallons per kg; 1854 gallons per pound)

In an industrial beef production system, it takes an average three years before the animal is slaughtered to produce about 200 kg of boneless beef.

The animal consumes nearly 1300 kg of grains (wheat, oats, barley, corn, dry peas, soybean meal and other small grains), 7200 kg of roughages (pasture, dry hay, silage and other roughages), 24 cubic meter of water for drinking and 7 cubic meter of water for servicing.

This means that to produce one kilogram of boneless beef, we use about 6.5 kg of grain, 36 kg of roughages, and 155 litres of water (only for drinking and servicing).

Producing the volume of feed requires about 15300 litres of water on average.

—————————————–

Where does all that water come from?
From virtually everywhere

If it comes from imported goods (Thai rice or Egyptian cotton), the water comes from those countries.

When the water is collected from rivers or pumped from underground, as it is in much of the world, it’s:

• increasingly expensive
• increasingly likely to deprive someone of water (nothing to drink)
• increasingly likely to empty rivers and underground water reserves

And when the rivers are running low, as they are more frequently, there is less water to grow anything at all.

The water used in growing and producing goods around the world is known as “virtual water” and the trade of these goods is known as “virtual water transfers.”

And who’s the biggest water exporting Mouseketeer of them all? The United States.

When you drink coffee from Central America, you are influencing the hydrology of the region, virtually taking a share of the Costa Rican rains. The same is true within a national and regional boundaries. The Colorado River is drained so Californians can eat their Big Macs and have friends over for a Sunday afternoon barbecue.

In the same way that your use of fossil fuel is measured as a “carbon footprint,” your water use, actual and through virtual water transfer, is measured as a “water footprint.”

How big is my water footprint?
I’ll show you mine if you show me yours

Arjen Y. Hoekstra, professor at the University of Twente, the Netherlands, introduced the water-footprint concept in 2002. It “shows water use related to consumption within a nation, while the traditional indicator shows water use in relation to production within a nation.” (Hoekstra and Chapagain, Globalization of Water, Malden: Blackwell Publishing, 2008, p. 3)

With Hoekstra and Chapagain’s water footprint calculator (waterfootprint.org), you select your country, input food, domestic water use, and industrial goods consumption, press a button, and you get your:

• total water footprint for the year
• bar charts for the three components
• bar charts for individual food categories

For example, you’re in the US, eat only 1 pound of cereal a week (.4545 kg) and have a low-fat, low-sugar diet, use a low-flow showerhead, use a no-flush eco-toilet, and never run the tap while brushing your teeth. Two extremes:

• You’re the hippiest of the hip: making $10,000 a year: Your water footprint: 245 cubic meters (65,170 gallons)
• You’re the hippiest of the Yuppies: making $120,000: Your water footprint: 2979 cubic meters (792,414 gallons). Difference due to your income’s effect on industrial production.

Three notes on the calculations, because Professor Hoekstra is European and lives in the social welfare country that started birthing hippies in Amsterdam decades before they showed up in the US at Woodstock:

1. You input kilograms for food:
   • 1 kilogram = 2.2 pounds = 35.2 ounces
   • 1 ounce = 0.028 kilograms. 1 pound = 0.454545 kilograms
2. Your water footprint is in cubic meters per year:
   • 1 cubic meter = 35.3 cubic feet = 266 gallons
3. The higher your income, the greater your water footprint, even if you don’t personally consume anything: you’re a capitalist pig supporting the Establishment Regime, I guess

So how is Cinnamon’s capitalist water footprint? Answer: 650 cubic meters (172,900 gallons)

I showed you mine. Now you show me yours:

Get the naked truth: Calculate your waterfootprint now:

Water’s running out:
I get the fossil fuel analogy so far.
And what about climate change?

We return to Fred Pearce’s book to find an example, of which he has oceans:

China’s Yellow River: The fifth longest in the world, it begins high in the mountains of eastern Tibet and journeys more than 3000 miles. Almost half a billion people depend on it for drinking and crop irrigation, and it’s made China the world’s largest wheat producer and second largest corn producer. Yet more than half of the lakes it feeds have disappeared over the last 20 years, and a third of pastures have turned to desert. This desertification generates huge dust storms that choke lungs in Beijing, close schools in Koreas, dust cars in Japan, and rain dust on mountains across the Pacific and Western Canada.

State irrigation projects along the Yellow River soak up the majority of its water - the total official allocations are greater than the actual flow.

The resulting drought could be an early warning sign of global warming.

Much of the declines in moisture reaching rivers is in line with prediction of climate researchers. So how does this global warming happen?

Higher air temperatures from desertification increase evaporation from oceans and intensify the water cycle. This increases atmospheric water vapor - 8 to 10% more than today. This increases global rainfall, but the rain is being redistributed: middle latitudes (read: the US) are becoming drier. Higher temperatures increase evaporation on land, meaning soil dries out faster, meaning less rainfall is reaching rivers.

The higher temperatures melt glaciers and snowpacks. At first, this leads to unpredecented floods. After the glaciers disappear, meltwaters that feed rivers disappear. The combined decreasing rainfall and increasing evaporation will lower moisture by 40% in the southern and western states.

The Sierra Nevada snowpack could diminish by 70 to 80 percent over the next 50 years. And some of the world’s most productive agricultural regions could dry up.

Global climate is becoming more extreme: the dry areas become drier, and the wet areas become wetter. And more areas are becoming dry deserts. Loss of habitat and agricultural lands. It’s a vicious cycle.

So what can you do?
Navigating through the Resource Matrix

As Fred Pearce points out, your drinking and bathing account for 0.05% of your total water consumption. Your food and clothing weigh in at 95.00%, although I find his 12,000 gallons needed to produce a pound of burger rather wild.

As Professor Arjen Y. Joekstra shows with his Water Footprint Calculator, your consumption of meats accounts for a lot, as does your guilt by association of being in an industrialized country.

The obvious solution: eat fewer e-coli burgers from your neighborhood Salt and Fat Slop Bucket restaurant.

The wiser solution: like your choices in energy use, become more aware of the resources needed to produce anything and the consequences. Such as luxurious cotton grown in the Egyptian desert.

Next article in the water efficiency series:
How an illiterate, lice-infested, foul-mouthed
peasant on some other side of the globe affects you

We continue going with the flow of water, when we show the parallel between the current hot Oil Wars and in the future cold Water Wars.

And all of this is for one purpose:

To help you see the Resource Matrix, everywhere, all around you.

Thanks for letting us keep you updated . . .

To your green, brighter future,

Cinnamon Alvarez,
A19

And now I would like to offer you free access to powerful info on energy efficiency that’s easy to read and cuts through all this “green” information clutter — so you can literally start making positive changes today.

You can access it now by going to: http://www.a19.com/pub/articles/

From Cinnamon Alvarez: Founder, A19 — woman-owned green manufacturer of hand-made ceramic lighting fixtures

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The 3 R’s - Our Family’s Commitment to Do More

The 3 R’s - Our Family’s Commitment to Do More

So How You Do’ing? In the spirit of recycling, I thought I would use those famous words from Friends character Joey. I have shared with you in other articles ideas that my family are using to cut our carbon footprint on this precious Earth that we call home.

Reducing is always a challenge, because it goes in the face of our societal values of having more and doing more, but it is the highest form of recycling.

Re-using is something that has been natural for me through out my life. It may be challenging at times to creatively transform old household items into new uses, but this has become one of the staples of our family’s efforts to be more environmentally friendly…and save money.

Recycling has become the catch phrase for the 3 R’s, but is strictly speaking altering one thing into another. It is important that we recycle as much as we possibly can, because making consumables from recycled goods is always cheaper and better for the environment than making them from raw materials. But we should recognise too that recycling should only be used after we have reduced and re-used. For our children and their futures, we must use all the arsenal of tools embodied in the 3 R’s: reducing wherever we can, re-using everything that we possibly can, and recycling every item that our councils and recycling centres will accept.

Today I am wanted to look at those things that my family could do better:

1) Reducing excess packaging. I think this might be the most challenging to tackle; partly because a great deal of it is beyond our control. We are, I admit, large consumers of electronics (blame techie husband). Have you ever noticed how much packaging goes into one tiny piece of plastic? A memory stick that is one inch by two will most often come in a plastic (non-recyclable) package with a large cardboard inset and an information packet. I recognise that this is an anti-theft device, but aren’t there other alternatives? What about putting such items behind the counter? The other side of that is that the packaging contributes to the cost of that piece of plastic and metal. Of course, this is an issue that will require a concreted effort from consumer and most likely government intervention to address. What I can do for now is to choose to purchase my fruit and vegetables loose. I am also hoping this will cut down on both spending and waste by purchasing only what we need.

2) I am going to remember to use those little switches on the power plugs. As I mentioned, being American we do not have such things. It has been hard for me change a lifetime of habits. But with my husband’s help, I am going to use these magic little buttons more often.

3) We are going to replace all batteries with rechargeable ones. About half of our batteries are rechargeable; mostly the ones in our keyboards and mousse. But over the coming weeks, we will replace all batteries with rechargeable ones…since these are particularly toxic waste in our landfills.

4) I am going to use less water when washing dishes. I have this habit of running the water to rinse dishes as I go. The new plan is to wash everything and sit it on the counter until I am done. Then use the same pan to rinse the dishes in cold water.

5) I am going to have a spring clean out. I may be doing pretty well at re-using but I could help others to do better by donating all the stuff I am not using to Freecycle, the Islington Swap Xchange, or my local Mind shop. This will make my husband very happy as he has been complaining about my daughter’s toys for a while now.

So what can you do better? Remember though this is not about being perfect, but the little things that we can realistically do and continue to do. The things that may seem so small that you don’t think they will make a difference: things that if we all did would make a huge difference. I invite you all to share your list with me.

Terri O’Neale is the mother of six; ranging in age from 3 to 22. She has been both a working and stay-at-home mother at various times in her life. She was also a single mother for almost five years, before re-marrying the love of her life at the age of forty. Obviously, she has a life-time of training in raising a family on a tight budget. In addition to these real life experiences, she possesses a bachelors degree in health education and a minored in environmental management in her masters programme.

Terri feels strongly that this is one of the most challenging times in history for the family, but she also believes that families with the will and resolve to address the pressing issues of saving money, becoming greener, leading healthier lifestyles and spending more time with one another can endure these challenging times and come out victorious in the end.

Through Frugal Family articles, blogs, videos and social networking, she helps modern families rediscover some lost art forms such as cooking, sewing, and gardening. The goal is not to go back in time or become fanatical, but to help all families find simple and effective ways that fit into their lifestyle to make moderate changes with huge impacts. For more information, check out her blog http://frugalfam.wordpress.com/.

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An Environmental Tax to Reveal a Product’s True Cost?

An Environmental Tax to Reveal a Product’s True Cost?

Sometimes, simple acts such as going to the grocery store can turn into a moral dilemma. Is it better to choose the piece of organic fruit produced on the other side of the country or the non-organic version grown locally, 50 miles away? Are the benefits of chemical-free shampoo worth an extra 5 bucks a bottle? Will I really be able to enjoy a cheap chocolate bar knowing that the growers of the cocoa beans were likely not fairly compensated?

As much as I’d like to say that I always buy the product that is environmentally safe and sustainably produced, in reality, that’s not always the case. First, the sheer amount of information required to be able to distinguish between products is staggering. You need facts regarding environmental impact, transportation costs, and fair trade practices, to name just a few. And there are plenty of misinformation and greenwashing campaigns out there to steer you in the wrong direction.

Second, of course, there are times when the high cost of an ethically made product turns me off from buying it. Even consumers with the best of intentions have their breaking points.

The thing is, companies who go out of their way to implement sustainable practices endure a greater cost of production. Sure, they can sometimes capitalize on this by marketing to conscientious consumers who are willing to pay a bit more, but the fact remains that in today’s system, environmentally minded production is punished.

On the other hand, companies who move their factories (and jobs) to developing countries with lax environmental standards and cheap labor are able to make products at a fraction of the cost and undercut their competitors (while shipping materials and finished goods all around the world and adding to our greenhouse gas problems).

The way it’s set up, high environmental standards in one country drive companies to relocate in places where it’s permissible to pollute in order to compete in the marketplace. Chaco, the Colorado-based athletic sandal company, is a prime example of even a well-intentioned company being forced to follow suit to maintain competitive pricing on their products. In fact, 95% of all footwear in the world is produced in China, whose poor environmental regulation and sometimes dangerous environmental problems are well known.

With current talk about cap and trade emissions programs, this phenomenon may only get worse.

So how do we even the playing field and reward companies for good business practices?

When I think about this problem, I keep coming back to an idea I encountered in a casual conversation with a stranger while traveling. I can’t remember his face or his name, but his idea has stuck with me and festered in my mind for the better part of a year. His take was that putting the financial burden of environmental responsibility on the companies just doesn’t make sense for the reasons I’ve given above. In a global marketplace, it renders companies less competitive than those that operate free of environmental and labor regulations.

Wouldn’t it make more sense to put an “environmental impact” or “ecological footprint” tax on the product itself?

Ugh, a tax?

Initially, I didn’t warm to the idea either. But think about it: adding a tax proportionate to a product’s ecological and social footprint eliminates the cost advantage of irresponsible production. All those environmental costs that are currently not included in our economic system would be factored in and would increase the price of unsustainably made products.

This, in turn, would make moral dilemmas at the grocery store much easier. Is it more sustainable to buy distant, organic produce or local, non-organic produce? The tax-adjusted pricing should inform my decision. Can I afford the chemical-free shampoo? Yes, because the price of its chemical-laden competitors would be raised through the environmental impact tax and eliminate the cost advantage of choosing that product.

The money raised from the tax could fund its implementation and other sustainable programs such as public transportation (high speed rail, anyone?) and alternative energy. Perhaps it could even make a dent in our gaping budget deficit.

Won’t this cost me money?

You may be thinking, “Sure, that’s a good idea in concept, but that will raise my bills - grocery, clothes, everything.” Well, yes, that’s true. But maybe if we see the true cost of the products we casually consume, we can make a more informed decision about what is really necessary to our lives.

Additionally, programs such as this often have the greatest impact on the poor. But this could be compensated for by using some of the tax revenue for need-based assistance programs.

Regardless, running an economic system on the assumption of infinite resources is fundamentally flawed. Currently, environmental impacts such as air pollution, water pollution, and deforestation are not factored into the cost of a product: they are considered “externalities.”

These costs need to be included in the system in a way that does not punish those who engage in sustainable business practices. By taxing a product’s environmental impact, it levels the playing field for the consumer.

Disclaimer

Of course, I am not an economist or policy guru. I don’t know how to implement such a tax or if it would even be possible (though compared to creating a carbon trading market, perhaps it’s not that difficult). This is only the musing of a concerned, intelligent citizen trying to brainstorm ways to make our economic system fit within the bounds of our ecological constraints.

What do you think? Would such a tax have a beneficial effect on our production system? Join the conversation over at our website!

Jill Mueller is a conservation biologist, avid cyclist, and freelance writer. She has combined forces with a good friend and dietitian to start The Barefoot Badger, a blog promoting healthy, sustainable living. Check us out!

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